Increasing customer engagement by over 300% for a supply chain analytics leader

By visualising supply chain risks and potential disruptions, our client's platform enables organisations to make their operations faster, smarter, leaner and more sustainable. Whether facing hurricanes that impact production at a factory, or technical issues with software, the application highlights a myriad of critical exceptions.

The company's client base was expanding and, with that, its data requirements were increasing. Without action, our partner's platform wouldn’t be able to keep pace with the experience its customers demanded, or scale to meet ongoing business growth, a risk the business was unwilling to take. 

Our client called on Nearform's data engineering expertise to optimise its data, modernise its architecture and enhance the user experience of its platform.

Nearform quickly identified the opportunity to do more than simply improve our partner's system. Building data-driven solutions would increase user engagement and user satisfaction, as well as boost our client's customer retention levels. This would preserve our partner's industry-leading product quality, while making the company’s relationship with its customers even stronger. 

Our cross-functional discovery sessions with both business and technical leadership enabled us to rapidly determine our client's engagement goals with stakeholder buy-in, and gain alignment on the best approach for delivering them. Our partner's ambitions would be achieved with a product that scaled, quickly adapted to changing needs and supported a greater variety of customers.

Nearform delivered several key elements to drive enduring impact for our client. 

We developed new visualisation components that expose incidents and help improve trade flow on a user-friendly map, and enhance the user experience around incident and risk management, enabling a more responsive and informative interaction.

Architecting and deploying a data lakehouse made it cheaper and faster for our partner to access quality data, which in turn gives clients a broader range of actionable insights. This enhanced access to data across the client teams enables organisations to break down silos and improve team autonomy. 

Furthermore, Nearform’s data engineering expertise has helped make our client's data more accessible for AI and ML. This brings sustained impact for our partner, as it enables the company to continue incorporating new technologies as AI and ML evolve.